Wednesday, 18 November 2009

New Idea:

Hey guys, we had a bit of a brainstorm tonight, as we couldn't really get both ends to meet. Basically we think its a little difficult doing both briefs, so we thought we'd might as well just fully focus on Amanda's instead. This is a followup from what we were talking about regaining our social space. We feel this idea lends itself pretty good to be quite provocative, and there's loads of opportunities to push this far as a group. What do you guys think? Thought, ideas, etc?

RECLAIMING OUR PUBLIC AND SOCIAL SPACE

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Abstract: What happened to the Cyber Cafe? Why weren't we, the students, informed about it being taken away? The Cyber Cafe was a welcomed breather in a hectic environment, and also our only social space at college (not like the charmless, institutional and pricy canteen that is Rosemary's). Why should the school administration and staff be allowed to enjoy their lunch in warm, comfortably surroundings, when we are literally forced to eat our lukewarm Sainsbury's lunch in the hallways?


Proposition: We are reclaiming the last social space at college Thursday 26th Nov, 2009, by launching a one-off pirate pop-up cafe where the old Cyber Cafe used to be located. There shall be coffee and cupcakes! We will also bring some music and maybe even the fuss-ball table. A full student is a happy student!


Warfare: A Facebook-group (social medias = social space) will be created, in which we will engage the members (target audience) in a discussion on how the loss of the Cyber Cafe has affected them. The goal is to inform, engage and create a mobile unit of activists, which will help us achieve our desired effect. This will be further supported by a guerilla campaign throughout the college grounds. The campaign will have the same focus as the Facebook-group, subtly questioning the disappearance of our only social space (not revealing the whole solution). Upon the main day of the event, the campaign reaches its peak, where the event will be communicated boldly.


Suggestions for launch-day tactics: Needs to be filled out


Goal / Outcome: To document in form of a photo diary, petition to send to the dean or board of directors who made the decision to close the cafe down. The aim: to show them how important and how much fun we had by having our own social space. Ultimately, demanding our space back.


- One of the main architects from Stanton Williams who gave a talk at college some time ago noted that the only social place he saw at our college was that of outside the building on the pavement (...).


Anders & Martin

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